You're Already Paying for Leads
Room for owners writing checks while the calendar stays thin. Shared-lead tax, ads faucet, traffic isn't leads, DIY winter project, stop buying the same homeowner, whether Angi is worth it, how much Angi leads cost, Thumbtack vs Angi. Later: what "we'll handle SEO" actually meant.
You're already writing checks for homeowners. The question is whether you rent the same name three other guys also bought, or you own the answer for one job in one town.
8 parts. Start at the beginning.
- Part 1Read part 1
The Shared Lead Is a Tax on Your Trade (and you already paid it)
You didn't buy a job. You bought a name three other guys also bought.
- Part 2Read part 2
Google Ads Is a Faucet, Not a Well (CPC is vanity)
Ads can fill next week's calendar. They cannot own the homeowner.
- Part 3Read part 3
Traffic Is Not Leads (impressions don't ring the phone)
A month of Search Console is useful. A month of dashboard worship is not.
- Part 4Read part 4
The DIY Winter Project That Never Ships (two hours vs forty)
DIY isn't the problem. Forty nights in Wix with a form that doesn't email is.
- Part 5Read part 5
Stop Buying the Same Homeowner Four Times (rent vs own the answer)
You've been writing checks for the same house. Time to own the answer instead.
- Part 6Read part 6
Is Angi Leads Worth It for Contractors?
You're already writing the check. The question is whether that check is buying you a marketing machine — or buying them one.
- Part 7Read part 7
How Much Do Angi Leads Cost?
The portal looks busy. That busy feeling is not the bill. The statement is the truth.
- Part 8Read part 8
Thumbtack vs Angi for Contractors
Thumbtack vs Angi is a real question. It is not the question that builds a machine you own.
Got a quick question?
Google Ads vs a website, how long ranking takes, what the free review covers, why $350/month beats a $30 template.
Read the Contractor FAQ